On Tuesday I received the latest issue of the Falls Avenue Newsletter. They are promoting ideas for day trips. They also mention several things to do in Niagara Falls, that are not associated with their own properties. That’s nice to see.

To subscribe, visit their “Spin to Win” page and fill out the form. Be sure to check that you’d “like to receive news on Niagara Falls discounts and seasonal special eMail”.
I don’t remember seeing all of these banners or signs around the base of the Skylon Tower. All not terribly attractive, I can see why they are doing it. There will be a lot of press coverage of Jay Cochrane, and these signs will end up in a lot of photos and videos. More signs were put up after I took this picture. In the upper right-hand corner of the picture you can faintly see one of the white towers where Jay will be walking to or from.

From the Niagara Falls Review:
Jay Cochrane hopes every step he takes on the high wire this summer will bring him closer to his two biggest goals: Raising half a billion dollars for children around the world and walking on a highwire over the brink of the falls.
Each presents its own unique challenge.
To date, Cochrane - in town to begin his twice-daily wirewalk performances Saturday - says he has raised $43 million for children in places he has performed his high-wire acts around the world, including $114,000 of it in Niagara Falls, where he walks in support of Tender Wishes.
That means Cochrane needs to raise another $457 million in the next three or four years, when he expects to hang up his balancing pole and walking shoes for good.
Which brings Cochrane to what could actually prove to be the bigger challenge: The 1,100-metre walk from Goat Island to the top of the Skylon Tower he hopes will be the pinnacle of his career.
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