From the Niagara Falls Review:
The Niagara Parks Commission’s newest attraction has raised the fury of the owners of the Imax Theatre in Niagara Falls, who are worried about the impact Niagara’s Fury will have on their business.
“We’re in a very direct, competitive situation with the Fury,” said Bob Perkins, chief executive officer of Destination Cinema. The Utah-based company owns Imax Niagara Falls and five other theatres in North America.
“We have serious concerns regarding ‘Niagara’s Fury’ attraction and how that attraction will harm our business,” Perkins wrote in a June 6 letter to Niagara Parks Commission chairman Jim Williams, a copy of which was obtained by The Review.
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This is crazy! It’s not Niagara Parks Commission’s problem that IMAX Niagara don’t want to spending money on updating their offer. You can’t stop others from improving just becasue they will make you look bad!!!
I think there are a lot of people who agree with IMAX in general. There is this question about whether government should compete with private businesses. In a way, it’s the same argument people have about the CBC… why are they buying the rights to shows?
Overall, I have no problem with what the Parks Commission did. I think the ride and movie are different enough that it won’t make a difference. I’m actually of the opinion that the Parks Commission made a bad move. How many people are going to pay for Niagara’s Fury a second time?!
The big difference, of course, is that the NPC do not receive any government funding, and are entirely self sufficient. The only advantage they have is being able to put 100% of the profits back into the ‘business’, without having to worry about stakeholders. When it comes to providing quality attractions at no or reasonable cost, maintaining what many consider the best part of Niagara Falls (Queen Victoria Park), and leading the way in promoting the city through advertising and word of mouth, I don’t think they can be beat.