From the Niagara Falls Review:
Ontario needs to focus its tourism dollars on its strengths in Niagara, Ottawa and Toronto instead of spreading it across the province, says the executive director of The Binational Tourism Alliance.
Too often, the Ontario government tries to divvy up its tourism cash to every nook of the province, but the focus should be on tourist hot spots such as Niagara, said Arlene White, whose office tracks tourism in Niagara and upstate New York.
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A strong Canadian dollar, high gas prices and confusion over entry rules at the Canada-U.S. border hit tourism hard last year.
“Certainly the last couple of years have been extremely difficult,” said Patrick Gedge, chief executive officer of the Niagara Economic Development Corp., which oversees Tourism Niagara.
Visits were down about 10 to 20 per cent last year, largely because of a drop in U.S. visitors, Gedge said.