Tag: niagara falls tourism

Niagara Falls planning unreal holiday lights festival this year

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From blogTO:

Canada’s largest lights festival is celebrating its 35th anniversary in Niagara Falls this year – and organizers say it’ll be their “brightest season yet.”

More than a million people from around the world come each year to see more than two million lights displayed throughout Niagara Falls during the city’s annual Winter Festival of Lights.

“Tour our 8km long illumination route that travels through the beautiful landscapes of the Niagara Parks, Dufferin Islands and surrounding tourist districts,” reads the Niagara Falls Tourism website.

City’s investment in tourism marketing paying off

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From the Niagara Falls Review:

City council’s investment in marketing efforts “continues to drive results” for tourism businesses in Niagara Falls, says Jon Jackson, executive director for Niagara Falls Tourism.

Jackson addressed councillors this week about the summer marketing campaign the agency recently concluded.

In January, council approved $300,000 in matching funds towards the campaign. The $300,000 came from the municipality’s casino-hosting reserve fund, and helped promote activities to attract more visitors to the city.

‘One of the best years’ for tourism

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From the Niagara Falls Review:

A co-ordinated marketing campaign and hosting a live American talk show helped make for another great tourism season in Niagara Falls.

“I just talked to one of the major players the other day, and he said he was up 10 per cent last year, and he’s up 10 per cent this year, so that gives you a very good idea,” said Niagara Falls Tourism chairman Wayne Thomson.

He said the heart of the tourism sector — Fallsview, Victoria Centre and Clifton Hill — was regularly jammed with people during the traditional busy season May 24 to Labour Day.

“People right from Clifton Hill, right down to Table Rock — people walking up Murray Hill — it was just constantly loaded,” said Thomson.

Woodbine casino ‘tough news’ for Niagara Falls

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From the Niagara Falls Review:

A world-class casino at Woodbine Racetrack in north Etobicoke is bad news for Niagara Falls.

“But, you know, thank God, we have the falls here, the wine country and all kinds of great, other attractions and amenities that make people from Toronto want to get out of Toronto, and come and enjoy a different atmosphere,” said Niagara Falls Tourism chairman Wayne Thomson.

Ontario Lottery and Gaming Corp. announced Tuesday the winner of a competitive bidding process to take over the running of OLG Slots at Woodbine Racetrack.

The winning bidder, Ontario Gaming GTA, a partnership of Great Canadian Gaming Corp. and Brookfield Business Partners, will also operate OLG Slots at Ajax Downs and Great Blue Heron Casino.

The announcement is expected to clear the way for a casino in Toronto.

Thomson said “it was only a matter of time” before a casino was announced for Canada’s largest city.

Strong tourism start despite surging dollar

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From the Niagara Falls Review:

A top Niagara Falls tourism official is not concerned about the Canadian dollar’s surge to US80 cents this week amid a weakened U.S. dollar and further signs of a strengthening Canadian economy.

“I don’t think it’s enough to discourage anybody from coming,” said Wayne Thomson, chairman of Niagara Falls Tourism.

“I think 20 cents on the dollar is really not bad. They’d prefer 30 cents on the dollar, 32 cents, but 20 cents on the dollar is a pretty substantial reduction on (Americans’) travelling (costs to Canada) … so I don’t think we’re in any kind of concern at this point.”

Tour operator blasts Falls tourism fee

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From the Niagara Falls Review:

A Toronto tour operator has blasted the city’s Destination Marketing Fee (DMF) in an e-mail forwarded to council members, saying it “damages the image of Niagara as a welcoming tourist destination.”

Jacob Stevens, owner of Tripsetter Inc., is angry that the fee – up to 10% at some hotels – is “unaccountable,” and makes the cost of visiting Niagara more prohibitive.

“By imposing an optional fee, (it) only stains the image of Niagara Falls and heightens the ‘tourist trap’ perception,” he wrote in a recent e-mail. “As a result, this can negatively influence one’s decision to visit or not.”

It reflects many of the same concerns shared on open forums like Trip Advisor, but when Stevens brought it up with a Niagara Falls Tourism member, he was told Trip Advisor is “fake news.”

New Effort to Spur Niagara Falls Tourism

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From WGRZ Channel 2 in Buffalo (includes video):

There’s a new effort to spark tourism in Niagara Falls by building more attractions for visitors.

Leaders say this one differs from others because it seeks to target certain types of development in a specific area, and that funding decisions will be made locally.

$3 million in state funds, gleaned the state’s cut of revenue from the Seneca Niagara Casino, has now been secured to help entrepreneurs build attractions within one mile of the casino, according to NYS Senator Robert Ortt.

Niagara Falls Business Events Launched

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From Meetings + Incentive Travel:

Niagara Falls Tourism has entered into a partnership with the Scotiabank Convention Centre to manage and deliver its meetings, conventions and incentive travel (MC&IT) program.

As part of this new partnership, the former program has been given a full rebrand under the name Niagara Falls Business Events. In addition, the website, fallsmeetings.com, has been officially relaunched.

Niagara Falls may have more visitors than it thought

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From the Buffalo News:

Niagara Falls tourism officials customarily say that their city draws 8 million visitors a year, but a new study may show the figure may be larger than that.

A consultant estimates 7.3 million Americans visited Niagara Falls last year. Longwoods International is still working on numbers for Canadian and other foreign tourists, said John H. Percy Jr., president of Destination Niagara.

Niagara Falls Tourism March 2017 newsletter

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I’m not sure if they do one every month, but Niagara Falls Tourism has a Travel Trade newsletter that they put out. The March 2017 issue is available online (as is a PDF of the newsletter) and there are lots of interesting tidbits in it, including:

  • NIAGARA FALLS CRAFT DISTILLERS
  • COMING SOON TO CLIFTON HILL – NIAGARA SPEEDWAY
  • EXCITING RENOVATIONS AT ELEMENTS ON THE FALLS RESTAURANT
  • THERE’S A NEW SHOW IN TOWN AT GFT!
  • NIAGARA FALLS FIREWORKS SCHEDULE CHANGE
  • “ALL NEW” NIGHTLY ILLUMINATION OF THE FALLS
  • NIAGARA FALLS MUSEUMS
  • A NEW ANNUAL HOLIDAY TRADITION AT SHAW FESTIVAL
  • FOUR BROTHERS CUCINA – TRULY AUTHENTIC ITALIAN
  • BEHIND THE SCENES AT IMAX NIAGARA
  • REVISIT THE RENOVATED BUCHANANS
  • MARINELAND – NEW SHOW FOR 2017
  • POPPING THE BUBBLES AT CHÂTEAU DES CHARMES
  • WHAT’S NEW – NIAGARA SUNSET CRUISES
  • LOOKING TO EXPLORE NIAGARA IN STYLE?
  • A TRUE MUSICAL CANADIAN EXPERIENCE
  • ROCKWAY VINEYARDS
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