Tourism tug of war: Who is marketing Niagara?
From the Niagara Falls Review:
Welcome to the bumpy ride that is regional tourism.
A new body meant to co-ordinate provincial tourism funding for all of Niagara is just getting off the ground. But the fledgling Regional Tourism Organization has already stumbled into a controversy over an untendered marketing contract.
Meanwhile, the much-maligned Niagara Economic Development Corp., the regional government-funded agency that runs a separate Tourism Niagara website, is paralyzed by a political debate over its future.
When the dust settles, Niagara is supposed to have a co-operative, industry-led organization designed to cut through the clutter of competing marketing efforts and help co-ordinate an effective, regional tourism strategy.
But right now, some industry members feel “it’s hard to do our job,” said Susan Morin, community economic development manager for Venture Niagara.