Tag: media campaign

    Flash mob to descend on Niagara Falls

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    From Niagara This Week:

    Fancy being in a music video? Then the Niagara Social Project wants to hear from you.

    Better yet, the group wants to meet you in front of Planet Hollywood in Niagara Falls on Oct. 27 as a part of a flash mob that will be a part of a music video touting the virtues of the Niagara Region. The Niagara Social Project (NSP) is a community music video and social media campaign “developed to build global awareness of the Niagara region as a perfect location to live, work and play,” the group said in a news release.

    New ad campaign looks to draw visitors to Niagara

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    From the Buffalo News (includes video):

    Attractions in the Niagara Falls area are highlighted as part of a media campaign running in six cities for the next six weeks.

    The Niagara Tourism and Convention Corp. kicked off a media campaign on Tuesday, it announced in its monthly e-newsletter.

    The campaign includes online, radio and TV ads, as well as on-air contests and promotions. Officials are targeting the Syracuse, Elmira, Pittsburgh, Erie, Pa., Cleveland and Columbus markets.

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