Tag: director of sales and marketing

    Niagara’s tourism industry welcomes special visitors

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    From the Niagara Falls Review:

    They are the people who can sell Niagara Falls to the world.

    It’s an opportunity that doesn’t come along often, so when nearly 250 representatives from travel agencies to big businesses come calling, those involved with Niagara’s tourism industry are ready to answer the call.

    “This is the first time this event has been hosted here in Niagara Falls, so we are absolutely thrilled,” said Lee Carr, director of sales and marketing at the Skylon Tower.

    “They come from the 10 major tourism markets all over the world. These are people who are trained in their own respective markets on Canadian tourism products from coast-to-coast,” said Carr.

    On Wednesday, members of the group spent time at the Horseshoe Falls before stopping for lunch at the Table Rock Restaurant.

    World tunes in to Fear Factory faces

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    From the Welland Tribune:

    When Frank LaPenna received a text message saying the website for his business was seeing some unusually high numbers, he didn’t think too much of it. One of his employees wanted to let him know that the Nightmares Fear Factory website, which was typically getting 600 hits per day, had received 750 by mid-morning.

    By the time LaPenna got into the office of the Victoria Ave. haunted house 15 minutes later, however, that number had skyrocketed. “We said, ‘I think something is going on here.’ And then the analytics just went crazy,” he said.

    What LaPenna didn’t know at the time was that he and his director of sales and marketing, Vee Popat, had just hit the social media lottery.

    I saw these sorts of articles from many sites around the world. Here is one from the UK:

    • UK Daily Mail – The moment haunted house visitors encounter the scariest sight of all… their own faces (caught on hidden cameras)

    I also saw links from other places including Texas and Arizona.

    It even made it on the Tonight Show with Jay Leno!

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