{"id":9080,"date":"2010-09-14T09:00:21","date_gmt":"2010-09-14T13:00:21","guid":{"rendered":"http:\/\/accessniagara.com\/blog\/?p=9080"},"modified":"2014-02-15T12:23:12","modified_gmt":"2014-02-15T17:23:12","slug":"study-shows-economic-activity-of-niagaras-winter-festival-of-lights-is-more-than-40-times-its-price-tag","status":"publish","type":"post","link":"http:\/\/accessniagara.com\/blog\/2010\/09\/14\/study-shows-economic-activity-of-niagaras-winter-festival-of-lights-is-more-than-40-times-its-price-tag\/","title":{"rendered":"Study shows economic activity of Niagara\u2019s Winter Festival of Lights is more than 40 times its price tag"},"content":{"rendered":"<p>From a press release seen on the Winter Festival of Lights web site:<\/p>\n<blockquote><p>A detailed study of the 2009 Winter Festival of Lights found that the 59-day Festival generated $57.3 million in economic benefits for the region, more than 40 times the event&#8217;s fiscal year expenditures of $1.3 million.<\/p>\n<p>In its 42-page report, Toronto-based research firm Enigma Research Corp., concludes that the 2009 Festival received more than 1.3 million visits by 413,000 unique visitors. These visitors spent approximately $57.3 million in the region throughout the festival, including $11.6 million on hotels and accommodations. The Festival contributed $34.4 million to Niagara\u2019s gross domestic product and supported the equivalent of 646 full-year jobs in the Niagara Region.<\/p>\n<p>The report is based on 600 on-site surveys conducted between November 7, 2009, and January 4, 2010, at the Festival\u2019s lighting displays, fireworks shows, events and entertainment venues.<\/p><\/blockquote>\n","protected":false},"excerpt":{"rendered":"<p>From a press release seen on the Winter Festival of Lights web site: A detailed study of the 2009 Winter Festival of Lights found that the 59-day Festival generated $57.3 million in economic benefits for the region, more than 40 times the event&#8217;s fiscal year expenditures of $1.3 million. In its 42-page report, Toronto-based research&#8230;<\/p>\n","protected":false},"author":6111,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[26,2,503],"tags":[1458,2020,4466,4463,4465,47,4467,687,431,669,4468,4464,4469,46,44],"class_list":["post-9080","post","type-post","status-publish","format-standard","hentry","category-niagara-falls-events","category-niagara-falls-news","category-niagara-falls-winter-festival-of-lights","tag-1458","tag-economic-activity","tag-economic-benefits","tag-enigma-research-corp","tag-entertainment-venues","tag-festival-of-lights","tag-gross-domestic-product","tag-lighting-displays","tag-niagara-region","tag-press-release","tag-price-tag","tag-surveys","tag-unique-visitors","tag-wfol","tag-winter-festival-of-lights"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_likes_enabled":true,"_links":{"self":[{"href":"http:\/\/accessniagara.com\/blog\/wp-json\/wp\/v2\/posts\/9080","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/accessniagara.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/accessniagara.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/accessniagara.com\/blog\/wp-json\/wp\/v2\/users\/6111"}],"replies":[{"embeddable":true,"href":"http:\/\/accessniagara.com\/blog\/wp-json\/wp\/v2\/comments?post=9080"}],"version-history":[{"count":1,"href":"http:\/\/accessniagara.com\/blog\/wp-json\/wp\/v2\/posts\/9080\/revisions"}],"predecessor-version":[{"id":9081,"href":"http:\/\/accessniagara.com\/blog\/wp-json\/wp\/v2\/posts\/9080\/revisions\/9081"}],"wp:attachment":[{"href":"http:\/\/accessniagara.com\/blog\/wp-json\/wp\/v2\/media?parent=9080"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/accessniagara.com\/blog\/wp-json\/wp\/v2\/categories?post=9080"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/accessniagara.com\/blog\/wp-json\/wp\/v2\/tags?post=9080"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}