{"id":3770,"date":"2008-08-23T09:15:48","date_gmt":"2008-08-23T13:15:48","guid":{"rendered":"http:\/\/accessniagara.com\/blog\/?p=3770"},"modified":"2008-08-23T08:57:39","modified_gmt":"2008-08-23T12:57:39","slug":"pool-dmf-revenue-mcmullan","status":"publish","type":"post","link":"http:\/\/accessniagara.com\/blog\/2008\/08\/23\/pool-dmf-revenue-mcmullan\/","title":{"rendered":"Pool DMF revenue: McMullan"},"content":{"rendered":"<p>Another article about the <a href=\"http:\/\/accessniagara.com\/blog\/2008\/08\/14\/big-bucks-from-dmf\/\">Destination Marketing Fee (or DMF)<\/a> in the Niagara Region <a href=\"http:\/\/accessniagara.com\/c\/?1676\">from the Niagara Falls Review<\/a>:<\/p>\n<blockquote><p>St. Catharines Mayor Brian McMullan wants all Niagara municipalities to pool destination marketing fund money to promote the region to tourists -and he&#8217;s got the support of Regional Chairman Peter Partington.<\/p>\n<p>&#8220;I think we&#8217;re fortunate to have the Falls here, in terms of a major tourist destination,&#8221; McMullan said this week. &#8220;I don&#8217;t think we should be envious of that, but we should be using that to our best advantage and we aren&#8217;t, so shame on us.&#8221;<\/p>\n<p>Currently, St. Catharines is the only one of Niagara&#8217;s 12 municipalities to collect a government-approved destination marketing fee: Money raised by a three per cent levy on a hotel room bill to promote a tourist destination.<\/p>\n<p>With 700 hotel rooms, the Garden City generates about $250,000 a year in destination marketing fees, which is remitted to and managed by the nonprofit Ontario Restaurant, Hotel and Motel Association.<\/p>\n<p>Niagara Falls collects an estimated $9.6 million a year through its version of the destination marketing fee as well, although the funds are typically kept by the individual hotel owners for their own programs as well as buy-ins with Niagara Falls Tourism.<\/p><\/blockquote>\n","protected":false},"excerpt":{"rendered":"<p>Another article about the Destination Marketing Fee (or DMF) in the Niagara Region from the Niagara Falls Review: St. Catharines Mayor Brian McMullan wants all Niagara municipalities to pool destination marketing fund money to promote the region to tourists -and he&#8217;s got the support of Regional Chairman Peter Partington. &#8220;I think we&#8217;re fortunate to have&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[],"tags":[],"class_list":["post-3770","post","type-post","status-publish","format-standard","hentry"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_likes_enabled":true,"_links":{"self":[{"href":"http:\/\/accessniagara.com\/blog\/wp-json\/wp\/v2\/posts\/3770","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/accessniagara.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/accessniagara.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/accessniagara.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/accessniagara.com\/blog\/wp-json\/wp\/v2\/comments?post=3770"}],"version-history":[{"count":0,"href":"http:\/\/accessniagara.com\/blog\/wp-json\/wp\/v2\/posts\/3770\/revisions"}],"wp:attachment":[{"href":"http:\/\/accessniagara.com\/blog\/wp-json\/wp\/v2\/media?parent=3770"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/accessniagara.com\/blog\/wp-json\/wp\/v2\/categories?post=3770"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/accessniagara.com\/blog\/wp-json\/wp\/v2\/tags?post=3770"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}