Ottawa no longer wants to waste time and money trying to lure American tourists to the land of moose, mountains and Mounties.
\nAccording to a new report, the U.S. has become one of Canada\u2019s poorest performing tourism markets, and this country isn\u2019t getting full value from expensive marketing campaigns aimed south of the border.
\nU.S. visitors spent, on average, only $518 per trip to Canada last year, the lowest amount spent by an international visitor group. It was the third straight year of declines. By contrast, tourists from Brazil spent an average of $1,874 per trip.
\nThe Canadian Tourism Commission, in its 2012 annual report, released last week, describes its strategic plan to stop promoting Canada in poorly performing markets such as the U.S.<\/p><\/blockquote>\n","protected":false},"excerpt":{"rendered":"
This isn’t directly Niagara Falls related, but in the tourism industry we definitely know what the article is talking about. We just don’t get the US visitors we used to. From the Toronto Star: Ottawa no longer wants to waste time and money trying to lure American tourists to the land of moose, mountains and…<\/p>\n","protected":false},"author":6111,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[382,2,49,52],"tags":[8852,1516,8854,1237,6126,8853,41,2896,6683,960,118,8851],"class_list":["post-16087","post","type-post","status-publish","format-standard","hentry","category-niagara-falls-border","category-niagara-falls-news","category-niagara-falls-tourism-industry","category-niagara-falls-trips","tag-american-tourist","tag-american-tourists","tag-annual-report","tag-canada","tag-canadian-tourism-commission","tag-marketing-campaigns","tag-niagara-falls","tag-ottawa","tag-strategic-plan","tag-toronto-star","tag-tourism-industry","tag-tourism-markets"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_likes_enabled":true,"_links":{"self":[{"href":"http:\/\/accessniagara.com\/blog\/wp-json\/wp\/v2\/posts\/16087","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/accessniagara.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/accessniagara.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/accessniagara.com\/blog\/wp-json\/wp\/v2\/users\/6111"}],"replies":[{"embeddable":true,"href":"http:\/\/accessniagara.com\/blog\/wp-json\/wp\/v2\/comments?post=16087"}],"version-history":[{"count":0,"href":"http:\/\/accessniagara.com\/blog\/wp-json\/wp\/v2\/posts\/16087\/revisions"}],"wp:attachment":[{"href":"http:\/\/accessniagara.com\/blog\/wp-json\/wp\/v2\/media?parent=16087"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/accessniagara.com\/blog\/wp-json\/wp\/v2\/categories?post=16087"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/accessniagara.com\/blog\/wp-json\/wp\/v2\/tags?post=16087"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}