Tourism officials set sights on U.S. visitors

From Niagara This Week:

With a sinking loonie, the playing field has tilted slightly toward tourism operators on the Canadian side of the border.

As of Tuesday, the dollar was trading a little more than 90 cents (.0902) against the US greenback, and tourism officials in Niagara Falls said they’re ready to take advantage.

“Since U.S. passport changes came into being, U.S. guests travelling and staying here dropped completely off the board,” said Wayne Thomson, board chair for Niagara Falls Tourism. “Niagara Falls tourism has certainly been a hard struggle for the past several years.”

But things have begun to turn around.

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