From the Buffalo News:
The Niagara Falls skyline in New York will soon look a little more like the Niagara Falls skyline in Canada.
The Seneca Gaming Corp. on Monday announced it is building a billboard-sized video screen atop its Niagara Falls casino.
Like its competitors across the Niagara River, the Seneca casino by month’s end will display the word “CASINO” from atop its 26-story tower.
But unlike the Canadian gambling halls, the LED screen on the hotel tower will also be able to flash promotions or display live video like a giant television.
I think this is awesome. It will make the Falls look more exciting. Our two casinos always had signage that you could see from the US.