Sleep Cheap off to rousing start

From the Niagara Falls Review:

One of the city’s top fundraising promotions is off to its usual hot start.

Founder Jim Diodati says hotel phone lines were buzzing Monday for the first day of bookings for Sleep Cheap Charities Reap. By Tuesday, five of the 28 properties taking part were sold out.

“The first day there were approximately 1,200 rooms booked,” says Diodati, the two-term city councilor making a bid for the mayor’s seat Monday night.

“It’s up from last year for the number of rooms booked … but we have more rooms (available) this year.”

A few “big players” like the Great Wolf Lodge and Fallsview Casino Resort joined the event this year. Originated by Diodati as a way for local residents to enjoy the city’s amenities while helping out local charities, it has raised more than $700,000 its first five years.

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