This isn’t directly Niagara Falls-related, but given how active the Hilton in Niagara Falls is on Twitter, I thought it was a relevant article.
From Hotels Magazine:
In the past couple months, Hilton Hotels Corp. has quietly begun experimenting with one of the most aggressive hotel marketing strategies on Twitter.
Hilton was actually relatively late to the Twitter game, only really jumping into the fray last month. But the company’s main Twitter handle, @hiltonsuggests, is now taking a tweet tack quite different than most of its industry rivals—one that I think may ultimately become the standard operating model, or at least one version of it.
Rather than waiting for would-be guests to come to them, @hiltonsuggests is taking a remarkably proactive approach to Twitter marketing.